The Price is Right!
Pricing goes well beyond the $$ of a service, it influence perceptions, decisions & actions. This article explores some pricing techniques.
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Simon Jones
- Nov 18, 2021
- 8 min
Sustainable by Design - Part 1: A Story
How behavior-smart thinking can provide easy & low-investment solutions to help businesses & attractions make sustainability the default.
Simon Jones
- Nov 18, 2021
- 9 min
Sustainable by Design - Part 2: Making Sustainability Non-Negotiable (the solutions)
How to take the first steps to make sustainability a non-negotiable principle of doing business in tourism.
Simon Jones
- Nov 4, 2021
- 9 min
Promoting Positive Behavior in Nature (with Bob...)
Influencing visitor and tourism provider behavior in natural land-&-seascapes
Simon Jones
- Oct 21, 2021
- 11 min
Changing Behavior to Mitigate Overtourism
Overtourism occurs as a result of three forms of disparity, two of which can be addressed through behavioral solutions.
Simon Jones
- Oct 14, 2021
- 6 min
Be Smart in Nature
Using behavioral science to improve sustainable tourism practices in natural land-&-seascapes
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